Erica Chipperfield, Ad Director for the Alliance Times-Herald, stands with a copy of her award she received from the Nebraska Press Association in the 2020 Better Newspaper Competition. She claimed second place in the Single Retail Advertising Idea, Color for her Bruce Furniture ad she created for the Letters to Santa special section, which ran in the Dec. 18, 2019 edition of the Alliance Times-Herald. Judges commented that “Art and words play well off one another, especially in the use of color. Creates a sense of ‘family’ that tells as much about the business through the use of art.”
